Hawaii Catholic Schools
The Hawaii Catholic Schools office works to foster the Catholic identity and operational vitality of the Catholic Schools in the Diocese of Honolulu.
In order to maintain presence and gain a competitive edge in Hawaii’s private school market, Hawaii Catholic Schools worked with OrangeRoc to increase brand awareness by strengthening their online presence and gaining insight into the families they serve. We implemented a responsive web design to maintain an engaging experience across all devices. Strong messaging, fresh and friendly design aesthetic, and easy-to-navigate layout amplified the user experience for parents exploring the benefits of a Catholic education in Hawaii.
OrangeRoc began the project by conducting an online survey of over 1,300 parents whose children attend a Catholic school in Hawaii. Analysis of the results revealed the top reasons why parents choose Hawaii Catholic Schools for the education and care of their children. OrangeRoc applied the results of the Parent Research Survey to compose thoughtful and specific messaging in the redesign of their web presence.
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